Upcoming Webinars
Customer Journey and Conversion Rate Optimization
Register here!
Join Grapevine Local Food Marketing for a live farm website audit!
We’ll dive into easy-to-implement strategies to improve your customer journey and conversion rate. The webinar will focus on elements you can update yourself, like text, content organization, and landing page updates.
January 14th @ 11am PT
Past Webinars
Bringing your Wholesale Business Online
Watch the recording!
Imagine a process where instead of managing text messages and emails, wholesale buyers can order themselves online.
By changing this process, you can save time, stay organized, and increase sales!
In this webinar, ValleyHub, operated by Kalamazoo Valley Community College, joins LFM to talk about their wholesale processes and how they use LFM to run the food hub’s Wholesale Business.
Innovative Sales: Implementing Online SNAP
Watch the recording!
LFM supports online SNAP for all eligible merchants.
Andrea from Rosebird Farms will also be joining us to share her experience implementing Online SNAP.
Whether you’re already accepting in-person SNAP, looking to add online SNAP to your store, or supporting those who do, this webinar will offer valuable insights into the process.
Innovative Sales: Running a Year-Round Customizable CSA
Watch the recording!
In this first session, Chloe Diegel of Robinette Farms will join us to share insights on how they run their year round, customizable CSA through LFM.
Introducing Online EBT with LFM & Forage
Watch the recording!
In this webinar, we review how LFM & Forage have teamed up to support online EBT on the LFM platform.
🌟Live demo
🌟Q&A
🌟Timeline and next steps
…and more!
Presenters include LFM, Forage, and Activate Food Arizona.
Bringing your Wholesale Business Online
Watch the recording!
Join LFM and Western Montana Growers Cooperative to learn how to modernize your ordering process for wholesale customers by bringing orders online.
Imagine a process where instead of managing text messages and emails, wholesale buyers can order themselves online. By changing this process, you can save time, stay organized, and increase sales!
You’ll learn how to set up customized shopping experiences for wholesale buyers, including:
🌟 Custom price lists
🌟 Support for master and sub-accounts
🌟 Customized payment terms and methods
🌟 Recurring orders
Innovative Sales: How to Offer Customizable Farm Shares
Watch the recording!
Join LFM and Lacey Arnold from Warner Farm to learn how LFM’s software can help seamlessly integrate customizable shares into your current model.
In this webinar, we’ll cover how Warner Farm uses LFM’s subscription builder to run their customizable shares without adding any extra admin tasks, why customers love it, and how offering customizable shares can positively impact your business!
Introducing Online EBT with LFM & Forage [Customer Webinar]
Watch the recording!
We’ll review How LFM & Forage have teamed up to support online EBT on the LFM platform. We’ll do a live demo, answer all of your questions about online EBT, explain the timeline and next steps, and more! Presenters will include LFM, Forage, and Activate Food Arizona.
Innovative Sales: Creating a Seamless Customer Experience
Watch the recording!
Creating a seamless customer experience for all of your customers across your website — between your storefront and other website pages — is essential to maximizing sales. Whether you’re looking to increase orders or drive more people to your newsletter, learn how to guide your customer to achieve the results you are aiming for.
Farm to School: Making the Sale
Watch the Recording!
The sales opportunity from farm to school is only growing. How can local food producers tap into this market? Join our webinar to learn:
- How to make your first farm to school sale
- Strategies for recurring sales
- Building relationships within the school district
- Handling reporting requirements
CSA Renewals: Increasing Customer Retention of Your Farm Shares
Watch the Recording!
If your CSA is like most, attrition is your biggest challenge. It takes time, effort, and money to get customers to sign up, and every year they stay with you, the returns on that investment grow. But when your customers aren’t signing up year after year, the costs of attracting new ones can add up fast. In this webinar, we’ll cover some strategies you can use to keep your CSA customers coming back season after season, growing their value and deepening your connections to the local community. We reached out to some organizations that have made the subscription model work for them to find out what they’re doing right. You’ll hear from Hana Newcomb and Becky Crouse Durst of Potomac Vegetable Farms.
Growing Economies of Scale: What it Takes to Build a Food Hub Network
Watch the Recording!
What does it take to build a food hub network? Dive into this emerging model for local food with Farm Fare and Local Food Marketplace. Hear about lessons learned from Puget Sound Food Hub and Mission West Community Development Partners–two partners of the Northwest Food Hub Network. In this webinar you’ll gain insights into the steps toward growing your own food hub network.
Email Marketing for Retail Channels | Watch the Recording!
Want to sell more local food directly to consumers? David Nowacoski, Operations Manager at Delivered Fresh will share emails that have worked for his organization, while Christina Marbury at Taste the Local Difference will dive into tips for email design and effective marketing strategy.
Email Marketing for CSAs, Farm Shares, and Subscriptions | Watch the Recording!
Looking to get the word out about your farm share subscription? Join us to learn more about effective email campaigns for CSAs. Andrea McAdow, Owner of Rosebird Gardens will share emails that have worked for her farm. Anne Larsen at Grapevine Local Food Marketing will dive into tips for email design and effective marketing strategy.
How to Use LFM Data to Create MailChimp Workflows! | Watch the Recording!
June 13 @ 12PT
Want to learn how to create automated email campaigns for your marketplace? Join us June 13 @ Noon PT, and we’ll walk you through the step-by-step process of creating engaging email workflows in MailChimp! Get expert advice from our friends at Grapevine Local Food Marketing. Plus, we’ll talk about how you can use data right from your LFM platform to customize these journeys!
What you’ll learn:
-
- Why Automate Email Marketing?
- Integrating data from LFM into MailChimp
- Creating Email Workflows in MailChimp
- Creating a Welcome Journey: Step-by-Step